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Security is about the customer, not the company
Paying attention to security means keeping customers safe so that they will feel good enough about the company to do business again. Using SSL certificates is an excellent way to make sure that those who visit a given online retailer will be able to trust that store and count themselves as repeat customers. Although the cost of security can sometimes seem high, it is a small down payment that can protect against potentially millions of dollars in damages. Nonetheless, security for staff members at some workplaces is someone else's problem - many will frequently ignore the problem in favor of working on something more interesting. Luckily, SSL certificates are an easy way of making a website much more secure very easily.
Customer-oriented security
A fundamental difference between the way that some organizations think about security and they way that they should is in terms of data protection. Ideally, companies' primary concern with regard to security should be the charge of protecting their clients. Client data ought to be protected from any attacks that might come from interaction with a company's products. This means not only taking an active stance against data theft, but against phishing attempts that consumers may face from targeted email threats carried out by hackers posing as members of a given office team. SSL certificates are an excellent way of subtly clueing consumers who may have clicked on a malware-ridden link that a website they are visiting is not the company store's page, but a propped up duplicate created by hackers, according to Info World. Many leading Internet browsers incorporate some sort of system where they notify online consumers of the presence of a security certificate when they visit an ecommerce website. If customers are used to seeing that little warning, it may help prevent themselves from being the target of phishing attempts. The hackers who recently targeted celebrities were able to, in many cases, get the information they needed not by hacking servers, but by phishing the celebrities themselves.
Code signing certificates create trust
The use of SSL certificates and other best practices with regard to security are in the best interests of all employees on the technical side of the company. It is no surprise that JPMorgan was losing many valued members of its tech team before it was hacked, according to Bloomberg News, because that kind of environment intrinsically lends itself to vulnerable servers. Security-minded employees need to be rewarded for their steadfast vigilance against threats, because a company's image as security-conscious and reliable is one of the cornerstones of the modern digital economy, and a single mistake can be very difficult to replace. For workers who are not used to dealing with security concerns, training and workshops demonstrating the importance of online security should be implemented in order to make sure that they are able to see the use of security in their industry.
Companies that fail to take steps toward security only hurt themselves in the long run as consumers inevitably flee to safer shores. The progress of online commerce continues to march on in favor of those who have taken the time to secure their servers and do what is necessary to give their shoppers a safe online experience. The stain of a massive security breach is hard to wash out, and discerning shoppers will move on to retailers who can be trusted to use code signing certificates as ways of ensuring safety for themselves and their clients. The creation of trust and the aura of safety that organizations have set up for themselves by finding ways to secure information on their servers will be what sets them apart from the rest of the online retail industry.
corporate office
Thawte
The Gateway
Century Lane
Century City, 7441
Cape Town
South Africa
Postal Address:
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Panorama 7500
Cape Town
South Africa
Call: +353 1 793 9141
Fax: +27 21 819 2950
